Brand Newland, PharmD, MBA, is the CEO and Co-Founder of Goldfinch Health in Austin, TX. Seeing the pitfalls of surgery first-hand and finding a lack of real solutions to the opioid crisis, Brand sought out new ways to approach both. Together with Co-Founder and COO John Greenwood, he feverishly worked to bring to life a higher standard of care in surgery and recovery, founding Goldfinch Health in 218. Goldfinch Health seeks to be a catalyst to drive disruption through innovation in challenging the status quo of contemporary surgical protocols that are based on over 5 years of traditional approaches.